Created self-reliant livelihoods and community-based employment

Amaipara Pollishree Handicraft Producer Company Ltd

Broad Objectives

  • To enhance the income levels and financial returns of artisans while contributing to their overall social well-being.
  • To strengthen and promote self-sustaining artisan institutions, ensuring long-term sustainability and collective growth.
  • To facilitate artisans’ access to technology, finance, design development, and market linkages for improved competitiveness.
  • To extend technical and support services to organizations and institutions engaged in artisan development across India.
  • To create and promote common platforms and networks that bring together artisans, their organizations, professionals, service providers, and stakeholders.
  • To promote and develop alternative livelihood opportunities for artisans to ensure income diversification and resilience.
  • To advocate for a favourable legal and policy environment that supports and safeguards artisans’ livelihoods and rights.

CRAFT IN FOCUS

Name of the Craft:

Key Distinctive Features:

Providing Trusted, Competitive And Reliable Business!

Highlights and Achievements

Our leaders are skilled at both. Learn about who they are and their vision for industry and that’s just scratching the surface.

CDAP Activity Brief Report -2025-26

A 3-day Craft Demonstration cum Awareness Programme was organized by Amaipara Pollishree Handicraft Producer Company Limited under the sponsorship of the Development Commissioner (Handicrafts), Ministry of Textiles, Government of India.

Entrepreneurship Development Programme (EDP) Brief Report 2025-26

The Entrepreneurship Development Programme (EDP) was sponsored by the Office of the Development Commissioner (Handicrafts), Ministry of Textiles, Government of India. The programme aimed to strengthen the entrepreneurial and managerial capabilities of artisans engaged in traditional Kantha Embroidery Craft.

10 Days Handicrafts Exhibition Report

A 10-day Handicrafts Exhibition has been organized to celebrate and promote the rich craftsmanship of local artisans. The event aimed to provide a dedicated platform for artisans to showcase their skills and connect with a wider audience.

Improved Toolkit Distribution

The primary objective of this initiative is to equip artisans with essential entrepreneurial skills required to succeed in an increasingly competitive global market. It aligns with the vision of the Government of India to empower artisans through skill development and entrepreneurship, promote self-reliance, and strengthen the presence of traditional handicrafts at both national and international levels.

DESIGN & TECHNOLOGY DEVELOPMENT WORKSHOP (DTDW)

Design is a creative and purposeful endeavor aimed at developing a plan for a product, structure, system, or component, taking into account both aesthetics and functionality. It is also considered a science, as it involves systematic study, data collection, analysis, and research. Design is always intentional and never accidental.

Inspiring Communities, Sharing Voices

3 Days Craft Demonstration cum-Awareness Programme (CDAP) (10.03.2026 to 12.03.2026)

3 Days Craft Demonstration cum-Awareness Programme CDAP) was launched at Amaipara Pollishree Handicraft Producer Company in Amaipara.

The Objective is to promote awareness and appreciation of Kantha Embroidery and its cultural heritage, while strengthening the capacity of local artisans through training and live demonstrations, thereby fostering sustainable livelihood opportunities.

The main objective of the Entrepreneurship Development Programme (EDP) is to enhance the knowledge, skills, and entrepreneurial capabilities of artisans, enabling them to establish, manage, and successfully run their own enterprises.

The 1st Batch 06 Days Entrepreneurship Development Program (EDP) was conducted by Amaipara Pollishree Handicraft Producer Company in Amaipara from 13th March 2026 to 18th March, 2026.

The 10-day Handicrafts Exhibition 2026 took place from 22nd March, 2026 to 31st March, 2026 at Sabja Sangha Ground, Berhampore.

The objective of exhibitions under the NHDP scheme is to provide artisans with a platform to showcase and sell their handicrafts, promote traditional art, increase their income, and connect them with wider markets.

The 2nd Batch 06 Days Entrepreneurship Development Program (EDP) was conducted by Amaipara Pollishree Handicraft Producer Company in Amaipara from 19th March.2026 to 24th h March, 2026.

Media Coverage: Handicraft Exhibition

The Handicraft Exhibition witnessed an overwhelming response from visitors, art enthusiasts, and media alike, emerging as a vibrant celebration of traditional craftsmanship and cultural heritage. The event brought together skilled artisans from diverse regions, showcasing an exquisite range of handmade products including textiles, pottery, woodwork, metal crafts, and tribal art.

The Producer Company comprises around 650 local women artisans engaged in the traditional craft of Kantha embroidery stitching. At the grassroots level, APHPCL is actively involved in the production and promotion of Kantha embroidery products, preserving this rich heritage craft while creating sustainable livelihood opportunities.

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